Personalized Marketing: Is it a Hoax?

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No, it’s not. More than 80% of consumers want and expect tailored services and tailored marketing campaigns. Personalization in marketing is ramping up and it’s become an expectation from over 50% of consumers. If you haven’t yet hopped on board the personalization train, you’re losing revenue and sending would-be customers into the arms of your competitors. Why, may I ask, haven’t you become one of the 88% of U.S. marketers reporting measurable improvements as a result of personalization? With stats like these, personalization is a no-brainer. Hop on board, my friend. We’re waiting.Learn more here.

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